Although this sudden need for a conscience had to come at the worst of times, i.e. this global recession we’ve found ourselves in, it’s good to see how people are becoming more accountable for waste and excess.
The Globe and Mail published two articles today to this effect. One discussed the efforts of the wealthy to cut back on luxury item spending, or even go so far as to hide it from the general public for want of showing good form at a time like this. The other discussed the decision for Environics Communications, a Toronto-based public relations agency, to be “the first North American public relations agency to become carbon neutral,” according to its president and CEO, Bruce MacLellan.
On both accounts it is clear to see that people are becoming more aware of the changing environment around them and are doing their part to conserve where possible. It is messages in the media like these that are encouraging, and will communicate to it’s readers how each little bit counts.
Sometimes some news is good news!
http://www.theglobeandmail.com/servlet/story/RTGAM.20090205.wIncDisc0211/BNStory/incubator/home
